Post Breast Cancer Coaching Path: A Co-production Experience for Women

Breast cancer is one of the most relevant diseases for women all over the world. Statistics claim that 1 out of 8 women experiences breast cancer in her life. The Irccs Cro- National Care Institute Center for Oncological Reference of Aviano, Italy, is one of the leading hospitals in Europe for breast cancer surgery. Physical rehabilitation is essential for social and works reintegration of oncological patients. The National Cancer Institute Center of Aviano declares that the support for physical and psychological recovery is one of its main principles. In 2018 the Center launched a brand-new program for the rehabilitative path for women who underwent breast cancer surgery. The program follows a co-production process, involving the female patients directly in the planning and provision of services that create value for them. The program aims at combining healthcare and fitness, planning physical exercises after the surgery, and monitoring the results through specific apps. Results of the co-production process lead to a significant outcome for female patients, helping them to recover faster both from a physical as well as psychological way. Moreover, data collected from the experience of the National Cancer Institute Center of Aviano can enhance the knowledge about better recovery after breast cancer surgery for women all around the globe.